Do you want to know how to convert those calls that you just don’t seem to close into sales? It’s easy. You need a change of perspective. In the world or sales, as in life, it is largely about perspective. If you have the determination to overcome the things that pull people back, such as lack of motivation, then you can achieve your dreams. Ask yourself the following questions. The answers will tell you where you stand with regard to this perspective.
Do you believe that you can be successful?
Remember what Henry Ford said. He said that those who believe they can achieve something will do so, and those who believe they can’t, simply will not. This is quite simple to see. If you believe what you are talking about, then you are likely to be more convincing about it, and sell your idea to the other person. What you believe will show in the way you talk about it.
This is one of the greatest reasons why salespeople have to face failure. It’s because they have lost their belief in the ability to sell their product or service. You have to find a way to be so invested in the products or services that you are trying to sell, that you become confident and enthusiastic when you talk about it.
Do you have the confidence for a sales call?
It is absolutely essential to have confidence when you are making a sales call. You need to be confident about various things – the pricing, the product, the service. If you are confident that a product will suit a customer, it means that you are perfectly able to see the need that the customer may have for that product. It’s not enough to be sure about the quality. What you need to be sure about is that the customer will need what you are going to sell him or her.
Can you be creative?
You may not know it but your customers can very often sense exactly what you think about a product by the things you don’t say. You need to be creative enough to be able to let the customer know that they will be in good hands by placing their trust in your company’s hands. You should be confident about the pricing of the product as well.
Are you enthusiastic during a call and do you focus on the customer?
The customer will be able to gage your level of confidence from your enthusiasm. It’s easy to be enthusiastic. Simply think about past successes you have had within the company. Think of great sales that you made, and anything else that will make your customer take notice of how much value you place on the product.
Lastly, make sure that the customer is the focus of the call. The last thing a sales caller should do is to pitch their own line. You must gage the customer’s needs and find out whether you think they need the product you are selling. When you are convinced, you can begin to convince them that they need it. Follow these simple practices, and you will never have to ask how to ace a sales call again.